Kristen Ostro on building Strut, scaling thoughtfully, and launching VIA

The full article → https://podcasts.apple.com/us/podcast/from-sand-hill-to-florida-kristen-ostro-on-consulting/id1035170765?i=1000761183181

Strut Consulting founder Kristen Ostro joins host Lorraine Sanders to talk about the journey from solo practitioner to scaled firm — how she grew Strut, rebranded Let's Talk Ops to VIA, built community for VC back-office operators, and learned what it really takes to scale a consulting business without losing quality or culture.

Kristen Ostro

Kristen is the Founder & CEO of Strut Consulting and a seasoned leader in the venture capital industry. Her expertise spans the full lifecycle of venture firms, from inception through fund maturation, and she’s worked closely with top-tier LPs, including institutional investors, sovereign wealth funds, and leading family offices.

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Strut's Vienna Poiesz quoted in Fortune's 2026 VC outlook