Fundraising optimism is growing as we enter the second half of 2024. The environment continues to be competitive across the board, especially for emerging managers. According to Pitchbook, established funds have secured 77% of fund value YTD. Though conditions are still tougher than in previous years, LPs are slowly starting to deploy again. With this shift, postponed raises will likely begin to launch this fall.

Are you looking to deepen your connections with founders and LPs? If so, our session on Engaging with Founders and LPs: The Power of Events & Webinars is a wonderful resource! Special guests Rachel Mackey, Founder of Rachel Does Content, and Lauren Young, Head of Network Operations at Union Square Ventures, explore the tips, tricks, and best practices for creating memorable experiences both virtually and IRL that will deepen your relationships with LPs, founders, co-investors, and beyond.

Strut's Finance Directors Lauren McDavid and Matt DiNardo explore the tips, tricks, and best practices for making a timely and smooth fund administrator transition that has minimal impact on your firm's operations.

Your VC brand significantly impacts your ability to win quality deals and secure the best LPs. Why? Because GPs who foster a powerful #personalbrand more effectively validate their authority, earn more credibility, and—most importantly—attract the attention of investors and founders.

At Strut, we understand how difficult it can be to find time for annual planning, especially with what’s already on your plate as a fund manager. However, creating an annual plan is worth the extra effort. It serves as a critical tool to help measure success throughout the year and ensure alignment with key goals and objectives.

In the rapidly evolving (and increasingly competitive!) landscape of venture capital, we understand the critical role that investor relations plays in driving growth and success. That's why we are thrilled to introduce an exciting addition to our services – Investor Relations! Led by Vienna Poiesz, her expertise will play a pivotal role in fostering meaningful connections between you and your investors.